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Saturday, June 30, 2012

How Do You Call Yourself?

How Do You Call Yourself? 
 
So what are you anyway? Are you a omnivore, flexitarian, vegetarian, vegan, healthier eater? Even better are you a Republican or Democrat (since this is an election year)? Do you identify yourself at all with these words or labels? How about Human Being... 

One of the things I have found most interesting on this journey of life is the penchant of people to categorize or label. There are sound psychological reasons for this of course as it enables us to make sense of the very complex reality that each individual human being really is. The interesting part of this labeling is that we all do it, including me. When it comes to food and healthy living, we have created all sorts of labels to describe or "group" people who do one thing or another. What is regrettable about labels is that many times they also come with stereotypes and judgements. What do you immediately think of when I say vegan (or ovo-vegetarian)? 

Since we began Conveniently Natural, very interesting things have happened in our lives. Our intent from the very start was to create a business that was all inclusive. We never wanted anyone to feel threatened or weird regardless of your food label. Our sincere hope is that week in and week out you feel taken care of and loved rather than judged or punished.

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